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P.S. You Should Know... | Issue #190

👋 Welcome back to P.S. You Should Know… probably the best newsletter published on Sundays between 6-7
November 15 · Issue #190 · View online
P.S. You Should Know...
👋 Welcome back to P.S. You Should Know… probably the best newsletter published on Sundays between 6-7am CST, and definitely the best one published by me. Now in its fourth year!

my story 🚀
📷 My grandma isn’t interested in learning to use her iPhone. At some point someone bought her a fancy digital picture frame, too. She wants nothing to do with this modern witchcraft. So, I send her old-fashioned photo prints. Now you can too! To your grandma, not mine, duh.
What You Do Is Who You Are is a how-to guide for defining the culture of an organization. Horowitz draws not only from his own business successes, but also cultural examples from prison gangs, samurai, professional militaries, and rebel slaves.
someone else's words 💬
fun facts 🙌
Free collection of 7,000 MS-DOS games. I played Oregon Trail in my browser this weekend. Despite starting as a wealthy banker from Boston, I lost most of my family to Cholera along the way. Next, I’d like to revisit Where in the World is Carmen Sandiego, Scorched Earth, and maybe even Treasure Mountain. | learn more
The Texas constitution. Someone suggested I check out the state constitution for some fun reading. Did not disappoint. “RELIGIOUS TESTS. No religious test shall ever be required as a qualification to any office, or public trust, in this State; nor shall any one be excluded from holding office on account of his religious sentiments, provided he acknowledge the existence of a Supreme Being.| learn more
Genes mirror geography within Europe. These researchers did a genetic analysis of 1,387 Europeans and plotted them on a chart that looks a lot like a map of Europe. If anyone can explain Principal Component Analysis of genomes to me, I’d be eager to listen. | learn more
oh, chicago 🏆
Less than 9% of Chicago’s waste is recycled. For context, Austin leads Texas with a 42% recycling rate. “The city hopes a new contract can prod private recycling companies to improve their track record.” | learn more
tech, startups, internet ⚡
How investment bubbles can go right. “As long as both sides of the bubble have a lag between when the decision to spend is made and when the results are realized, they can leapfrog each other,” creating a virtuous cycle of innovation. | learn more
Why network effects are important in robotics companies. “With all the rapid tech advances and declining costs, in 2 years someone can probably build a better robot for a lower price and compete directly with you.” | learn more
Virtual influencers make more real money than ever. “OnBuy estimates Lil Miquela will make about $11.7 million for her creators this year.” Then again, fictional characters for marketing are nothing new. | learn more
better doing 🎯
The ladders of wealth creation: a step-by-step roadmap to building wealth. “There’s a reliable progression that anyone can take to earn more and build wealth. In fact, I like to think of it as a series of ladders side by side. Each one can climb to different heights in both the quality of business and potential earnings.” | learn more
Why am I so lucky? “[W]henever I get a deal sent my way that is from out of town and seems amazing but seems almost too good to be true, my first thought is always, ‘Why am I so lucky?’” Just this week, this question came up during a call about a venture investment. By fortuitous coincidence, I then stumbled upon VC Mark Suster’s post offering personal examples of asking himself the same question. | learn more
Cultural parallels between Netflix & Bridgewater. “The largest modern media company and the largest modern hedge fund in the world share quite a few management precepts.” | learn more
retail therapy 💸
Amazon sues counterfeiters. Sorry influencers, using Tiktok and Facebook to drive traffic to your counterfeit products on Amazon’s marketplace isn’t going to fly. | learn more
Amazon mini-fulfillment center coming to a mall near you. “With eventually more than 1000 of these mini-FCs, Amazon can cut the local advantage of rivals such as Walmart and Target, which can both leverage their brick and mortar stores to support e-fulfillment, either using buy on-line, pick up in-store or direct deliveries from the store base.” | learn more
under the microscope 🔬
CALORIE phase 2 results. The researchers studied Caloric Restriction (i.e. eating less). I wonder if there are consultancies for naming scientific studies with the cleverest of acronyms. This is a 24-month randomized controlled trial with 218 participants. Strongly worded conclusion: “Overall, CALERIE 2 illustrates that in healthy individuals without obesity, CR is an accessible and safe dietary intervention that can be implemented early in life to improve longevity biomarkers and reduce the lifetime risk of developing cardiometabolic conditions.” | learn more
David Sinclair’s 4 lifestyle interventions for longevity. Get moving, eat less often, eat stressed plants, and expand your thermoneutral zone. Sinclair is one of the foremost researchers on longevity. The intervention around stressed plants is intriguing. “My philosophy is to look for plants and foods made from plants that have been raised under less-than-ideal conditions, organic, small farm-raised, or from our own backyard.” | learn more
thoughts of food 🍔
“Cultured chicken” sandwich at the first lab-grown meat restaurant. “At a new restaurant in Tel Aviv called The Chicken, the chicken on the menu is grown from cells in a bioreactor in an adjacent pilot plant visible through a glass window.” | learn more
big ideas 📚
Small things considered: putting life on Earth into perspective. “…I found it extremely useful to put diff­erent life forms in perspective in terms of their relative sizes, num­bers and their time of residence on the planet.” | learn more
on the blockchain ⛓
Educating elected officials. Fred Wilson thinks the crypto industry, “owe[s] these elected officials an education on how crypto can address these important issues [around banking access] and why it is not a distraction from them.” I appreciate that crypto has folks like Fred Wilson involved. | learn more
calls to action 👇
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